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In former times, advertising was easy: TV stations did broadcast blockbusters; consumers were at home, did read newspapers, listed to radio and watched TV. And who wanted to do advertising did use those channels. Today people are mobile; they are on the roads and cannot be reached anymore via those precise media.
Advertising has to go to the different and multiple locations, where consumers spend their time. And that exactly is the advantage of freshMAXX®: to reach the Target Group(s) exactly where they are. Whether at (sport) Events, On-Car Promotion on different parking lots, in the runners’bag of marathons, at the Hair Dresser, at the Gas Station, at the Restaurant, at the Airport or in the Train, at University or in the shopping Center… . simply everywhere. freshMAXX® offers individual channels to exactly reach every Target Group. And of course, freshMAXX® can be post-mailed, simply and directly without any extra envelope. |
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